Damibu Feeds

Feeds is Damibu's advanced content syndication platform, designed to efficiently manage and distribute digital content across multiple channels. Originally developed during the COVID-19 pandemic to keep GP websites updated and citizens informed while reducing staff workload, Feeds has evolved into a sophisticated system capable of handling complex content variations and large-scale deployment.

Key features and capabilities of Feeds include:

1. Content Management: Allows organisations to create, manage, and customise digital content within their own private space.

2. Content Sharing: Enables organisations to share their content with others and use content shared by other organisations, fostering collaboration and reducing duplication of effort.

3. Multi-channel Distribution: Content managed in Feeds can be displayed on websites, mobile apps, or other digital platforms via its API.

4. Audience Variations: Supports the creation and management of content variations tailored to specific demographics, cultures, or regions, addressing health inequalities and improving relevance.

5. Scalability: Designed to handle large volumes of content and users, making it suitable for widespread adoption across NHS organisations.

6. Integration: Can interface with existing NHS systems and workflows, streamlining content management processes.

7. Analytics: Provides insights into content usage and engagement, helping organisations optimise their information strategies.

8. Validation Workflows: Supports content validation processes, ensuring accuracy and appropriateness of shared information.

9. Version Control: Manages different versions of content, allowing for updates and revisions while maintaining consistency across platforms.

Current deployment and usage:

• Feeds is used across 140 Merseyside Primary Care websites.

• It manages the flow of news from Integrated Care Boards to Places to Primary Care Networks to GPs.

• The platform has received significant financial support, including funding through previous SBRI Healthcare phases.

Feeds' integration with CATCH has enhanced CATCH's capability to manage highly regional and culturally diverse digital content at scale. This integration positions CATCH for wider adoption, requiring minimal adaptations for implementation in new areas due to Feeds' flexible content management system.

The platform's ability to efficiently handle multiple content variations and its scalability make it a valuable tool for NHS organisations looking to streamline their digital content management and distribution processes. As healthcare continues to move towards more personalised and localised information delivery, Feeds provides the technological foundation to support this shift efficiently and effectively.