Verena Judmayer

MATR® is an award-winning circular economy company based in Vienna offering an innovative mattress-as-a-service solution to hotels. Their mission is to save hotels time, money and CO2, all whilst providing their guests with a premium sleep experience. The company was founded in 2022 by Verena and Michaela, two impact-driven entrepreneurs passionate about designing out waste from the mattress industry. It all started when they came across the shocking statistic that 30 million mattresses end up as waste in Europe every year. The problem? Mattresses are designed to end up as waste after being used once. Verena and Michaela decided it was time to put this problem to bed. That’s why MATR® was born: The first all-in-one mattress solution that embeds circular economy design right from the start, featuring a premium mattress made from just 2 high quality materials, a unique service model and flexible financing. MATR® mattresses never end up as waste and always go back into the material cycle, resulting in a carbon footprint 50% less than conventional mattresses. MATR®’s vision is simple: to make sleep matter. They create innovative, high quality products and processes with circularity at their core enabling great sleep whilst ending waste. Find out more at www.matr.eco.