PARASKEVI IOANNIDOU

Head of Communications

HERACLES Group

Athens, Greece

I am the Head of Communications and Public Relations. My areas of responsibility include internal and external comms strategy, CSR, media relations and PR.

My organisation

HERACLES Group

HERACLES Group

Company

Athnes, Greece

HERACLES Group, a member of Holcim, is the largest cement, concrete and aggregates producer in Greece, having more than 110 years of presence in the market. With a network of more than 50 production and commercial sites all over Greece, the Group is leading the transformation of the building materials industry into a low-carbon sector, applying the principles of circular economy regarding the use of resources. HERACLES Group offers the Greek and international market innovative products and sustainable solutions that cater for the diversified needs of its customers and the requirements of modern sustainable constructions.
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About me

I have 25 years of experience in large companies managing integrated and holistic public relations. corporate reputation and social responsibility programs. I have a proven record in marketing communications, media relations, content development and branding. I have studied economics, Marketing Management and hold an MBA. Before joining HERACLES Group, I worked in the Banking sector, as Director of communications, public relations and CSR & prior to that in other private multinational groups holding similar positions.

My organisation

HERACLES Group

Social media

Skills

  • Communications
  • csr
  • Stakeholder engagement
  • Strategy
  • branding

Interests

  • Communications
  • brand equity
  • Strategy
  • leadership