Carita Harju

Carita Harju is a Finnish sauna experience expert and marketing professional whose mission is
to share the Finnish sauna’s positive health and wellness benefits with the world. She is the
founder and executive director of Sauna from Finland, which represents an international network
of more than 200 sauna industry companies.
Harju goes to sauna with her family nearly every day, and her first illustrated guide Sauna - The
Way of Finnish Life (2016), has been published in four languages. Her second book, Soul of the
Sauna, was released in Japanese and Hungarian, while her newest title Saunafulness (Hyvää oloa
saunomalla/2021) was published in Finnish, Estonian and Japanese. New book “The Power of Hot & Cold: From Sauna to Sea” (Yellow Kite/Hodder UK) with Katja Pantzar, which will be published in November 2024 and USA early 2025