Mario Hörletseder

I’ve had the privilege of being a part of the sauna world for the past decade, starting my journey in 2015 as a Sales Manager for sauna products. From the moment I discovered the transformative power of saunas, I became not just a professional, but a true enthusiast—dedicated to bringing the wellness benefits of sauna experiences to people around the globe.

For me, it’s never been just about selling a product. It’s about creating an experience that promotes relaxation, well-being, and connection. Over the years, I’ve had the opportunity to work for Finnish and Estonian companies in countries across Europe—France, Germany, Switzerland, BeNeLux, Austria, Greece—and each has its own unique sauna culture. This has only deepened my passion for sauna traditions and their universal ability to help people unwind, refresh, and recharge.

In 2023, I took my commitment to the next level by becoming a certified sauna attendant.

At the WSF2025, I am excited to share not just my expertise, but my enthusiasm for the role saunas play in people’s lives. From enhancing physical health to providing a serene mental space, saunas bring more than heat—they bring healing. I look forward to connecting with fellow sauna lovers, innovators, and professionals to explore how we can continue to spread the benefits of saunas to every corner of the world.

Together, we can bring the sauna experience closer to people everywhere, helping them relax, reset, and embrace wellness in ways that go beyond the ordinary. Let’s keep the heat going, and continue to share the joy and well-being that saunas bring into our lives."