WTCA 55th Global Business Forum

6–9 Apr 2025 | Marseille, France

Peter BOON

Consultant

Gushikama Business Consult

Voorburg, Netherlands

1 profile visitMarseille region company

Experienced business development professional with demonstrated success working across industries and African markets.

My organisation

Gushikama Business Consult is the preferred partner that supports commercial strategy and growth, and assesses and advises on how to de-risk new ventures in Africa and Europe. New market entry support, new market assessment and defining the strategy for opportunity generation. Gushikama Business Consult offers consultancy, advisory and implementation services in the field of business development, market entry and other client focused activities focused on Sub-Saharan Africa. For market entry, 'paving the way' in a sustainable and compliant manner is essential. These types of projects belong to the core activities offered by Gushikama Business Consult. Market entry requires solid preparation and sufficient time to perform the investigations to reduce or mitigate business and compliance risks in the future. Gushikama works with an extended network of regional partners as required. These partners work under the direct responsibility and guidance of the management of Gushikama Business Consult. The service to clients is provided making use of exceptional language skills (English, French and Dutch) in order to address both English speaking and Francophone countries on the African continent.
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About me

I am an experienced business development professional with demonstrated success working in the global energy industry, civil construction and dredging, ICT and other sectors. Strong commercial capabilities, focused on the technical services environment. I have grown to be passionate about working in Africa and have developed a high level of cultural awareness, supported by exceptional language skills. My mission is to find the balance between commercial sustainability and living up to local content commitment.

My organisation

Gushikama Business Consult

https://gushikama.com/

Gushikama Business Consult is the preferred partner that supports commercial strategy and growth, and assesses and advises on how to de-risk new ventures in Africa and Europe. New market entry support, new market assessment and defining the strategy for opportunity generation.


Gushikama Business Consult
 offers consultancy, advisory and implementation services in the field of business development, market entry and other client focused activities focused on Sub-Saharan Africa. For market entry, 'paving the way' in a sustainable and compliant manner is essential. These types of projects belong to the core activities offered by Gushikama Business Consult. Market entry requires solid preparation and sufficient time to perform the investigations to reduce or mitigate business and compliance risks in the future. Gushikama works with an extended network of regional partners as required. These partners work under the direct responsibility and guidance of the management of Gushikama Business Consult. The service to clients is provided making use of exceptional language skills (English, French and Dutch) in order to address both English speaking and Francophone countries on the African continent.

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Marketplace (1)

  • Expertise

    Market Entry Sub-Saharan Africa

    Expert in doing business with 20+ years experience in Sub-Saharan Africa supported by a network of local partners in 20+ countries

    • Energy
    • Maritime
    • Healthcare
    • Environment
    • ICT Industry and Services
    • Automotive, Transport and Logistics
    Author

    Peter BOON

    Consultant at Gushikama Business Consult

    Voorburg, Netherlands