Global Innovation Summit 2025

1–2 Apr 2025 | HANNOVER MESSE, Germany

ExpertiseUpdated on 19 March 2025

TikTok Shop

Danielle Miller

Head of Business at TikMarketing

Crawley, United Kingdom

About

TikMarketing specializes in TikTok Shop and social commerce, helping brands succeed on the platform through expert strategies and execution. As a TikTok Shop Partner (TSP) and Creative Agency Partner (CAP), their expertise includes:

  1. Affiliate Strategy – Recruiting and managing creators to drive product sales through TikTok Shop.

  2. Live Shopping – Planning and executing high-impact live streams to engage audiences and boost conversions.

  3. Content Creation – Crafting and optimizing main page and creator-led content tailored for TikTok's algorithm and audience.

  4. Campaign Management – Managing full-funnel campaigns, including TikTok’s TAP (TikTok Affiliate Program), to maximize brand visibility and revenue.

  5. Strategic Consulting – Providing data-backed insights and strategies to help brands scale from 0 to 1 on TikTok Shop.

With a track record of successful brand launches, award-winning performance (Grow Together Award 0-1), and deep knowledge of TikTok Shop’s evolving priorities, TikMarketing is positioned as a leader in driving growth through social commerce.

Field

  • Education

Organisation

TikMarketing

Agency

Crawley, United Kingdom

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