Global Innovation Summit 2025

1–2 Apr 2025 | HANNOVER MESSE, Germany

Softex (Brasil IT +)

Association

softex.br/en/about-softex/
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About

We are the foremost advocates of public policies for the technology and innovation ecosystem, and are responsible for creating and executing projects and initiatives related to education and entrepreneurship, with both national and international reach.

We provide solutions to the private sector to leverage investments, generate specialized jobs, train adults and youths, and grow new businesses – all focused on promoting the technological development of Brazil.

Our approach focuses on the success of small, mid-sized and large companies, including startups, that feature innovative deliveries with a social impact.

Through the development of on-demand RD&I projects, we help provide access to resources, support for internationalization, as well as sectoral research and market intelligence. By doing this, we help simplify the journey that companies take toward digital transformation.

This is what motivates us. Softex is made by people who believe in Brazil and the transformative power of technology. Together, we can position Brazil on a new, higher competitive and innovative level.

Since 2005, we have created new business opportunities in the international market for Brazilian companies through Brasil IT+.

Brasil IT+, a project in partnership with Apex-Brasil, in addition to financing and leveraging the internationalization of Brazilian companies, helps to increase the volume of exports, expand the exposure of Brazilian companies, and bolster the image of the Brazilian IT industry throughout the world.

One of our most impactful programs is Brasil IT +, which has been instrumental in helping numerous Brazilian companies achieve global expansion. As a nonprofit organization, we are committed to supporting and guiding Brazilian companies on their internationalization journey, inspiring hope and confidence in their potential for global success.

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Industry 4.0 & Digital Transformation

AI & Machine LearningSmart Manufacturing & RoboticsCybersecurity & Data ProtectionQuantum & High-Performance ComputingCloud & Edge Computing

Sustainability & Clean Technologies

Circular Value CreationHydrogen & Fuel CellsRenewable EnergySustainable Mobility & Transport

Advanced Industries & Materials

Advanced Materials & NanotechAdvanced Manufacturing (other)AgriTech & Food InnovationHealthcare & Biotech InnovationSmart Cities & Infrastructure

Business & Investment

Venture Capital & InvestmentCorporate Innovation & PartnershipsPublic Policy & Government InitiativesSupply Chain & Logistics TechMarketing, Sales & Business Development

Research Institutes & Universities/Colleges

Research Technology Organization (RTO)University / College

Representatives

Ana Pires

Head of International Partnerships

Softex (Brasil IT +)

Caio Bastos

CX & Partnerships | Brasil IT+

Softex (Brasil IT +)

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