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Ricardo Martins

Executive Director @ NOVA Information Systems & Analytics Lab

NOVA IMS

Lisbon, Portugal

98 profile visits

The IS & Analytics Lab advances insights into citizens behaviour, acceptance, and impact on innovation, driving sustainability and effective adaptation.

My organisation

NOVA IMS

NOVA IMS

University

Lisbon, Portugal

At NOVA IMS, we are dedicated to advancing knowledge in the fields of information management, business analytics, and data science. Our interdisciplinary approach combines rigorous academic research with practical industry applications, empowering businesses to harness the power of data for informed decision-making. We pride ourselves on cultivating a vibrant community of innovators, where collaboration and expertise drive impactful solutions. Join us as we shape the future of data-driven management in a rapidly evolving digital landscape.
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About me

While technological advancements continue to progress, one of the most complex challenges lies in understanding user behaviour - a crucial factor in shaping consumption, technology adoption, and overall climate resilience.

At the IS & Analytics Lab at NOVA, we are actively contributing to a deeper understanding of European citizens' behaviour to support more sustainable, well-informed decisions and effective climate adaptation strategies. Through our involvement in Horizon Europe projects such as HARP, TwinAIR, TwinERGY, DeRisk, DeCO2, FARCLIMATE, and ECHO, we are generating evidence-based insights into user behavior, laying the groundwork for meaningful behavioral change.

Our initiatives amplify the impact of innovative solutions, empower communities, and foster informed decisions for climate resilience. With expertise in mixed-methods research, we bridge the gap between technology and human behavior to drive sustainable transformation.

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Skills

  • SSH
  • User behaviour
  • Acceptance
  • co-creation
  • Quantitative analysis
  • social impact

Interests

  • Renewable Energy
  • Energy Consumption
  • Energy
  • Air quality
  • eHealth
  • digital transformation
  • E-learning
  • e-goverment
  • User/citizen acceptance
  • User/citizen behaviour
  • social impact
  • co-creation
  • co-design

Marketplace (3)

  • Project cooperation

    User behaviour, acceptance, and impact assessment

    Providing deep understanding of social acceptance, and engagement

    • R&D Partner
    • Early (Idea)
    • Digital Health Data
    • AI & Data & Robotics
    • Innovative Materials
    • Smart Urban Mobility
    • Computing Technologies
    • Construction Industries
    • Energy Intensive Process Industries
    • Digital Solutions and Digitalization
    • Innovative, Sustainable, and High-Quality Healthcare
    • Artificial Intelligence (AI) based Tools and Technologies
    Author

    Ricardo Martins

    Executive Director @ NOVA Information Systems & Analytics Lab at NOVA IMS

    Lisbon, Portugal

  • Project cooperation

    User behaviour, acceptance, and impact assessment

    Providing deep understanding of social acceptance, and engagement

    • R&D Partner
    • Early (Idea)
    • Digital Health Data
    • AI & Data & Robotics
    • Innovative Materials
    • Smart Urban Mobility
    • Computing Technologies
    • Construction Industries
    • Energy Intensive Process Industries
    • Digital Solutions and Digitalization
    • Innovative, Sustainable, and High-Quality Healthcare
    • Artificial Intelligence (AI) based Tools and Technologies
    Author

    Ricardo Martins

    Executive Director @ NOVA Information Systems & Analytics Lab at NOVA IMS

    Lisbon, Portugal