My name is Ross Alexander and I am the CEO of Green Threads DPP ltd, a start up focused on delivering Digital Product Passports and supply chain transparency.
Green Threads DPP was formed as the result of the coming together of a number of individuals from wildly different backgrounds (and industries), with a common aspiration to make a genuine contribution to the reduction of the environmental impact of the products which we produce, sell and use every day. We aim to make a genuine difference by driving improved supply chain transparency in relation to the sustainability credentials of products within the Apparel / Workwear / Fashion industries. By measuring, documenting and publishing relevant product data we aim to provide actionable insights by which Brands, Corporations and Consumers alike can make informed buying decisions.
Having started my career working for a number of well known brands and business within the Consumer Electronics industry I went on to work with and for Brands in the Outdoor and Clothing space. Having witnessed the challenges within the industry and the volume of Green Washing out there I decided to set up Green Threads DPP as a solution for companies trying to understand and comply with the pending legislation within the European and Global markets.