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Mar Guixa

co founder

Trendimensional

Barcelona, Spain

1 profile visitSustainable/circular solution provider

We are a SaaS platform that digitizes and accelerates design and prototyping processes in the fashion industry thanks to 3D technology and generative AI

My organisation

Trendimensional

Trendimensional

Start-up company

Barcelona, Spain

Trendimensional is a SaaS platform that digitizes and accelerates design and prototyping processes in the fashion industry through the use of 3D technology and generative AI. Our platform drives the digital transformation of fashion brands and suppliers by offering 3D prototypes and industrial-grade garment patterns. This enables companies to reduce production costs and shorten time-to-market, while fostering creativity and sustainability. We address a crucial challenge: the lack of technical knowledge and time in the workflows of designers and pattern makers when integrating virtual prototyping, which contributes to slow processes and overproduction. Through a subscription-based marketplace, Trendimensional provides pre-designed garments updated monthly according to the latest trends, allowing our users to download industrial patterns and fully finished virtual prototypes that meet industry standards. Their commercial license permits direct use in production or as a foundation to create endless variations, always with 90% of the technical work already completed. But our vision goes much further. The content created for our platform serves as a database that allows us to develop an integrated AI tool. This innovative functionality will offer the ability to customize 3D patterns and 3D garments in real-time directly online, further optimizing the user experience and enabling an agile, creative, and efficient workflow.
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About me

Mar Guixa has been a pioneering force in digital fashion and an entrepreneur in the field, committed to spearheading the transformation of digital fashion. With a portfolio that includes collaborations with renowned brands like Kenzo and features in leading publications such as Elle, Vogue, and Paper, Mar actively participates in conferences and delivers talks at universities, including the IED and LCI, where she shares insights on the digital fashion revolution. Her expertise extends not only in technical and creative knowledge of 3D fashion softwares, but also to the Web3, Metaverse space and XR experiences.

Entrepreneurship Spirit: Since 2017, Mar has embarked on an entrepreneurial journey, initially founding a fashion atelier. Through this experience, she recognized the need for increased sustainability and digital tools in the industry. In 2019, her atelier evolved into Mar Guixa Studio, a 3D fashion studio, where she undertook international projects in the web3 and Metaverse domains. In 2021, Mar joined forces with Adria Doy to establish Trendimensional Studio, focusing on creating digital fashion and integrating it across various media and technologies such as AR, VR, NFTs, and Holograms. Now, with Trendimensional, Mar aims to go one step further and revolutionize the fashion industry through the application of 3D and AI technologies.

Mar envisions a future where the entire fashion industry, from major brands to the fast fashion value chain and suppliers, goes digital. This shift not only makes the industry more sustainable but also empowers professionals and customers by rekindling the transformative power of creativity through technology.

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Skills

  • 3D fashion
  • Virtual Prototyping
  • Digitalization
  • CLO3D
  • creative direction
  • Virtual experiences
  • digital fabrics
  • hyper realistic prototypes

Interests

  • AI
  • GenAI
  • 3D fashion
  • automations
  • AI Agents
  • Sustainable processes
  • regulations
  • virtual expericences

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