Vanessa Freitas

After three incredible years of crafting DIY cosmetics in my kitchen and selling them across Europe, it’s time to take ARCHETYPE HAIR to the next level. As a hair therapist and cosmetologist, I’ve had the privilege of helping hundreds of women regain their hair’s health and natural beauty. Through my consultations, one common concern stood out: the long-term damage caused by harmful chemicals in conventional hair products.

To address this, I began creating my own recipes in my kitchen, passionately committed to offering safe, effective alternatives. Word spread organically, transforming my kitchen into a bustling lab and my cellar into a packaging warehouse. Orders started pouring in from across Europe and beyond, quickly outpacing what I could handle on my own. It became clear that this was more than a personal mission—it was a growing movement.

Now, I’m ready to bring ARCHETYPE HAIR to life as a professional brand, continuing to empower women with natural, personalized haircare solutions that honor their individuality and nurture their hair’s health.