EIT Food Region West Event 2024

19–20 Jun 2024 | Edinburgh, United Kingdom

Ieva Hofmane

Communications Manager

Mimica

London, United Kingdom

5 profile visitsSpeaker

Driving sales and radically reducing food waste by maximising shelf life with Bump by Mimica. I raise Mimica's brand profile and engage our audiences.

About me

I have over 4 years of experience building startup brands and managing marketing communications through clear strategy, outstanding communication and meticulous project execution.

My organisation

Mimica is an award-winning design-led UK company with a mission to radically reduce unnecessary food waste caused by overcautious expiry dates. Our first product, Bump, is a patented cap or tag integrated into the food or beverage packaging that turns bumpy when food or drinks spoil, based on actual temperature conditions.

Come to see me to feel our bumpy labels!

Social media

Skills

  • Communication
  • brand strategy
  • Interpersonal skills
  • Graphic Design
  • Customer relationships
  • Marketing

Interests

  • sustainability
  • food waste reduction
  • Climate Change
  • Sustainable food systems
  • startups
  • Meat & fish companies
  • Alt protein companies

Additional questions

Are you looking for people to collaborate on a project together?

Yes

Select your area of Interest/Expertise/Activity

Startups and InnovationFood safety and regulationPackaging