Marketing Connection in China

As Beijing fulfills its solemn commitment to the international community when it bid to host the 2022 Winter Olympics, World Winter Sports Expo (WWSE) is one of the largest and most authoritative ice and snow events in the world since its debut in 2016. It is a gathering of global winter and alpine technology manufacturers and service providers, as well as the most important platform for industry involvers to gather and display new products and new technologies. WWSE is a choice for purchasers and retailers of winter personal equipment and winter travel products to learn about and purchase products in this field. It facilitates the exchange between domestic and international markets and provides essential insights into development trends and opportunities. Over the past 10 years, the WWSE has always been at the forefront of leading industry development and promoting industrial cooperation.

Every year, the WWSE brings together the world‘s leading ice and snow brands, regional representatives, industry experts, influencers, media, entrepreneurs, investors, retailers, etc., to promote the advanced concepts, establish business relationships, strengthen regional cooperation. It stimulates the vitality of the ice and snow economy, to ignite a generation’s enthusiasm for ice and snow, and promote the world‘s ice and snow to a wider range of people, towards more interconnected, sustainable, and creative development.