INTERALPIN B2B Cooperation Platform 2025

5 May 2025 | Innsbruck, Austria

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Gernot Paesold

Senior Partner + Founder

BrightPlaces

Innsbruck, Austria

8 profile visits

+25 years of experience in destination, company and brand development in leisure industry and organisational transformation on a global base

My organisation

BrightPlaces

BrightPlaces

Consulting

Innsbruck, Austria

We support and guide decision-makers in the fields of tourism, healthcare, infrastructure, and mobility on their path to success. With 25 years of experience in transformation processes, we are experts in identifying and managing key success factors. Our goal is to enhance the adaptability, agility, and digitalization of employees and organizations while simultaneously focusing on economic success, environmental sustainability, and social responsibility. Our range of services includes business consulting, strategy development, and sustainability management for clients across all industries, as well as for political decision-makers and interested partners.
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About me

Gernot Paesold studied Economics in Vienna and Lexington Kentucky.

After my graduation I worked several years for the Barter Company of the largest 🇦🇹 Bank mainly dealing in the CEE.

I changed over to BMW Group. At my time with BMW Group I developed the CEE Marktes focusing on brand development and organisational transformation with a customer centricity approach.

With seven years of Brand Development Experience @ BMW Group I changed into the Leisure Industry and developed Zillertal to the largest and most profitable all-over-the- year destination!

Based on my brand development and destination transformation experience I started my own business MVTS and founded the digital transformation consultant BrightPlaces

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Skills

  • Leisure Industry
  • Customer Centricity
  • Brand Development
  • Destination Development
  • Core Business Development
  • Regional Transformatiin
  • regional development
  • organisational development
  • All-over-the-Year-Tourism

Interests

  • Leisure Industry
  • Private Equity
  • All Season Transformation

Marketplace (3)